ITZCASH TIES UP WITH VAYUSEVA TO FACILITATE ONLINE BOOKING OF AIR TRAVEL
India's leading cash card company ItzCash Ltd has tied up with Vayu Seva Tours & Travel (P) Ltd to facilitate online booking of domestic air tickets. With this tie-up, all Vayuseva customers can now book their tickets online even if they do not have any banking instruments like credit card or debit cards.
This tie-up is part of ItzCash's plans to expand its market reach in the travel segment where it has already tied with IRCTC (booking of tickets on Indian railways) and various leading travel agencies including Thomas Cook, Akbar Travels, cleartrip.com, yatra.com and travelchacha.com among others.
The travel segment is a major focus area for Itzcash and currently the company has the largest share of transactions among the cash card companies.
According to Mr.Naveen Surya, Managing Director, ItzCash Card Ltd said, "This tie-up is a reiteration of our commitment towards bringing the larger population who do not have banking instrument, closer to the digital space. This tie will also increase our presence in the digital space and the travel sector, which is a fast growing and where most consumers are looking at digital transactions."
ItzCash Card Ltd.
ItzCash Card Ltd., India's only "Multi Purpose Prepaid Cash Card" part of the Essel Group established in 2004 today has an annual turnover of Rs.2000 crores. ItzCash is another successful venture that innovated the entire paradigm of payment solutions across the web and the mobile bringing payment solutions to the non bankable population. The Card offers a portfolio of customized e-commerce & m-commerce solutions in the B2B & B2C space. The card's salient features include its services, technology, safety & security, reliability and ever-increasing business alliances. ItzCash enjoys premium brand status in the highly competitive local markets. The company's products has been internationally recognized and it went on to win the PayBefore awards for the second for the second consecutive year.
ItzCash has more than 5000 merchants and a spread across 1800 locations including cities, towns and rural India The tie-ups across service sectors facilitate the multi-utility aspect of the card. ItzCash has over 20,000 ItzCash franchisees branded as "ItzCash World" and 180,000 outlets in 1800 Tier I & II towns in the country under the brand name "ItzCash Point".
ItzCash Card's various tie ups including IRCTC for rail booking, Municipal Corporation of Greater Mumbai (MCGM) to facilitate online payment of property Tax, water Bill in Mumbai and launched Octroi Silver Cards for traders and truckers to collect Octroi at the Octroi Nakas. It has also tied up with Municipal Corporation of Delhi (MCD) for paying property tax in Delhi.
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